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An indispensable business assistant for communicating across multiple channels in parallel
A chatbot is a programme that simulates a real-time conversation with a person in a chat or messenger, responding to incoming user requests. It can use ready-made instant responses (the user selects possible options from the menu), product cards with a button, videos, polls, galleries, or elements of artificial intelligence — depending on the messenger or chat box capabilities and what you want to do.
For businesses, a chatbot is not just a tribute paid to fashion but a really powerful tool for streamlining workflows and improving the customer experience:
1) an all-in-one contact centre solution: handle standard customer issues while reducing operator workloads and speeding up service, and lowering personnel overheads;
2) an effective marketing tool: implement message broadcasting, loyalty systems, maintain feedback from your audience and find new areas of business growth;
3) a stand-alone specialised product, such as a chatbot for insurance processing, a gym chatbot to help create and stick to a personal workout plan, appointment scheduling bots for beauty or medical centres, a hotel chatbot and others;
4) a tool to automate internal business processes. For instance, an omnichannel bot helps generate reports on activities in different messengers, synchronise the work of related departments (e.g. HR and accounting, marketing and sales), and much more.
They include:
1) Reaching a much larger audience. An omnichannel chatbot that simultaneously operates across multiple messengers would allow you to expand the presence of your business on those platforms. In 2021, the number of Telegram users hit the 500 million mark, Viber has 260 million users, and Facebook Messenger — boasts a record 1.3 billion. And among them are your existing customers and potential leads; consolidate your communications with them into a single channel;
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2) Autonomy. The user doesn't have to download additional apps while you, as a business, don't need to invest in their development. Chatbot integrates seamlessly with existing popular services and your corporate systems;
3) Versatility. The chatbot is easy to connect to a website, social platforms, and combine with "live" support — invite people into a chat if the user wishes so;
4) Speed of response Just a few seconds — and your client finds the information they need. An interesting fact:і the odds of qualifying a potential lead decrease 4 times, if they wait 5 to 10 minutes for a response and 21 times if that time extends to half an hour;
5) Personalisation. By monitoring request dynamics, customer feedback and ratings, you study your audience's preferences and desires. The chatbot can recommend new products based on purchase history, most popular products statistics, and more;
6) Sales growth. It is directly related to the above considerations. A quality service increases customer loyalty, and a properly configured chatbot sales auto-funnel can boost conversion rates several times.It requires a clever script, however. Guide the user to the appropriate thread, answer their questions, meet their needs as much as possible, and you've sealed the deal.
If you are planning to implement an omnichannel strategy, trust our team to create a chatbot for your business, and you will get:
Stay close to your customers where they want to connect with you! Omnichannel bots build with Kwizbot are efficient tools for instant user interactions: they stay connected 24/7, inform customers about your services and products, deliver personalised recommendations, newsletters and gather feedback.
Need more features? Contact us, and let's create a unique product together.