ChatGPT in the online sales

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Automated services have many advantages, but response speed is the most important in the online commerce industry. Unless you're a monopolist, most of your customers will choose between you and your competitors as early as before the first chat. The reason for many refusals to buy is that the other seller responded faster.

Speed and efficiency of the request processing

The previous generation of automated services, chatbots, usually responded with a placeholder message ("Thank you for your inquiry, we will get back to you ASAP"). This technique still impressed customers a few years ago, but it is barely better than no response now.

The speed of response is their most important "weapon" in the sphere of online trade. The reason for many refusals to buy is that another seller responded faster.

FastLine allows you to create a human-like dialog on any social network or website by integrating messengers and widgets. Evergreen's team can set up an automated service to guide customers through the entire sales funnel and work through the main rejections without operator involvement. This approach will increase the conversion of contacts into purchases and reduce or eliminate the need for round-the-clock support from live operators.

Integration with existing services

Thanks to a shared database connection, the service does not require separate updates if new products are added to the assortment. You need to update the list and stock quantity as usual, and FastLine will inform your customers about it accurately and quickly. Unlike live operators, FastLine does not require checklists of changes that must be remembered or communicated to the customers.

The Evergreen team can set up an automated service to walk the customer through the entire sales funnel and work through major rejections completely without operator involvement. This approach will increase the conversion of contacts into purchases

Optimization of operating costs

According to a Gartner study, automated support in the retail industry solves 58% of order returns or cancellations issues. For other matters, such as payment problems (which, according to the same study, AI solves only in 17% of cases), you can set up a suggestion to connect to an operator or an automatic connection by keywords.The automated system will relieve operators from routine requests (which make up most calls) and process the calls with the same speed and efficiency but with less staff.

gartner.com

Another advantage of automated systems for the global market is the simplification of work with foreign counterparties that speak other languages or are located in different time zones. ChatGPT's language base allows you to formulate a request in the desired language at a level sufficient for understanding, and the instant processing of typical questions will reduce the cost of a multilingual and round-the-clock call center.

The FastLine system can be an ideal temporary (or even final) solution for expanding your business to a new market. It does not require such costs as a new call center operating in a new time zone with a new language and service culture. Therefore, its use saves the company resources that can be spent on market development.

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